If we’ve been asked once, we’ve been asked at least
42 times,
“What’s up with your name?”
According to The Hitchhiker’s Guide
to the Galaxy by Douglas Adams,
42 is the answer to life, the universe, and everything. And that’s
the
approach we take to marketing.
We look at the whole picture. Nothing is off limits.
From what we put in the TV commercial, to the
way your employees
dress, every aspect of an organization can
have a positive or negative
impact on the brand.
It’s this universal approach to marketing
that enables us to continually
develop and execute unique and
effective plans and tactics for our clients.
That explains the “42” part, but
what about the “Fish” part?
First of all, the
fourth book in the Hitchhiker’s series
is called So Long, and Thanks for
All the Fish. Second, we like
the alliteration. Third – and possibly most
important – the
domain name was available. |
